Dedication magazine
Brilliant businesswomen share the secrets of their success
the challenge
A magazine for Coutts’ female clients, exploring family businesses from a woman’s perspective.
The Coutts family business team offers consultancy services to clients, as well as running a series of regular forums for people involved in family businesses.
For their first event focusing on Women in Family Business (November 2010), Speak Media were commissioned to produce a magazine featuring case studies of female business leaders and entrepreneurs.
The aim of the publication was to highlight, through a series of interviews and essays, the variety of roles that women play in these businesses and the opportunities that arise from family business ownership.
what we did
Speak Media devised, edited and produced the magazine, which was used as a ‘talking point’ at a client event, and as a PR piece that was sent out to clients and prospective clients after the event.
the outcome
Highlights include an exclusive interview with fashion designer Savannah Miller who, with her sister, the actress and model Sienna Miller, set up the Twenty8Twelve label.